As shrinking budgets and a general global economic slow-down are requiring managers to achieve "more with less", the need to continue learning, adding value and improving your skills and those of your staff while reducing costs is becoming even more critical. To address these challenges, many professionals are adding webinars to their list of training options as a low cost option for educating themselves and their staff.
Below is a brief explanation of what webinars are along with five of the most commonly cited benefits associated with learning and training using webinars.
What is a webinar?
A webinar is an online "Virtual" seminar or event that usually involves a small number of presenters delivering a presentation such as a Power Point deck or series of documents to a large dispersed audience worldwide over the web. Attendees view the contents on their computer screens and listen to the audio on their computer speakers. In some cases, participants can opt to listen to the audio portion via telephone although listening via computer tends to be the most popular option.
Most webinars offer interactive capabilities which allow for a two way communication between presenters and the audience allowing attendees to ask questions and interact with the presenter by using their computers and the Internet.
5 Benefits of Learning and Training Webinars
#1 Convenience - Since webinars take place over the Internet directly on your computer, there is no need to leave the office or factor in travel time. Because of this, many professionals are using webinars as a time-efficient, cost-effective method of training and delivering knowledge to their staff.
#2 Affordability - Besides the fact that there are no travel costs involved with attending a Webinar, the price of attending a webinar is typically much lower than other training options. Additionally, multiple participants can train together by viewing the webinar at a single location and therefore pay for only one connection. An entire team can gather in one conference room to attend together and discuss the webinar contents without having to invest time and money traveling to and from a physical seminar location. Because of all this, pricing per person for training by webinar tends to be much lower than many other alternatives.
#3 Efficiency- Most webinars are designed to last around 60-90 minutes in length and are usually scheduled to fit the work day of busy professionals. Because of their short length, webinars typically pack a lot of information into a very short period of time.
#4 Long Term Value - Many webinars offer the option to access the contents and materials again for some time after the event has ended. Because of this, participants can review the presentation multiple times, helping them revisit the materials for reference and apply the contents as needed.
#5 Ease of Use- Registering for and attending Webinars is usually an easy process achieved over the Internet with a standard computer browser and requires no more skill than using the average email program. Most webinar applications are designed for ease-of-use and require very little additional downloading of software, if any.
In conclusion, whatever your requirements may be, webinars present a very affordable and highly effective way of delivering training. Additionally, depending on the subject, webinars can also present opportunities to address key business topics and issues that can spark new ideas, focused discussion and drive action.
Because of their low cost and the easy access that attending over the Internet affords, you may want to consider giving webinars a try as an additional element to your selection of learning and training options.
For additional information on webinars and to view the complete list of upcoming webinars organized by HSM featuring world renowned experts and leaders, I invite you to visit HSM webinars at www.hsmwebinars.com